Over the course of several years we did a lot of award winning work for Marshfield Clinic. What I'm most proud of is the television that we produced, managing to not only get recognition from the Clios for much of it, but also that we kept it consistent on one pretty solid idea. Sure, the executions changed but the idea, an observation of the human condition and how good health affected people, stayed true.
In these first three spots, we found data that supported how making small changes in your life can add up to doing something bigger. For instance, just stopping smoking for a short amount of time. Or doing just a small amount of exercise.
Sometimes when people are unwell and then they get better, it's the people around them that are affected by the change. Not always for the better.
When you have great health you can enjoy all life's moments. Even the small ones.